Hey everyone,

thank you so much for joining me for another episode – this time I spoke to Caroline Wood about what it’s like to build a business as an introvert. I think there can be a lot of pressure to do things a certain way and it’s easy to feel pressured into sharing beyond what we’re comfortable with. I always love talking to other small business owners who do things differently, so I hope you find this conversation interesting too. Here is what we talked about:

  • Managing our introvert energy to build our businesses
  • Create marketing plans that don’t require us to be “out there” all the time
  • Coming to a sustainable pricing model
  • Overcoming self-doubt in our businesses
  • Knowing our needs and having good boundaries

Caroline Wood is an introvert who supports other introverts to build successful businesses that honour their introversion. She does this through helping them put in place great systems and set prices to thrive. Caroline is a corporate escapee having spent 20 years working as a chartered accountant working for large businesses and not for profits. She has wound her way around world working in Australia (her home country), the UK, Namibia and Laos.

Website: httpss://carolinemwood.com/

Instagram: httpss://www.instagram.com/quietlycaroline/

Facebook: httpss://www.facebook.com/QuietlyCaroline/

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⋒ Hi, my name is Yarrow.

My Embodied Business podcast explores what it means to build a livelihood with integrity, joy and anti capitalist values. I offer practical guidance on tech, strategy, ethical marketing, creativity and money and interview other small business owners who do things their own way.

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Transcript

Hi everyone, my name is Yarrow and you’re listening to DIY is my business Podcast. I am a web designer, business mentor and tech fairy. And I’m excited to bring you another episode with an interesting conversation about building a small business. This time I spoke to Callan wood about being an introvert and you’re managing that introvert energy to bring our message out that in sustainable ways. We also talked about creating beautiful marketing plans that feel good. And thinking about pricing as well as overcoming self doubt in our businesses and knowing your own needs and having good boundaries, which I think are such important and yet very complex themes to look at. So yeah, I’m excited to share this with you. Let me know what you think. Let us know if you have any questions about our work. Just a few announcements for me. And enrollment for the DIY business community is now closed until next year, I am kind of really spending some time with the community. So beautiful to get to know everyone. We’re having men’s group coaching calls and live classes that I’m running towards the end of the year. And so yeah, I wanted to kind of have a little bit of time to think about how we’re going to open up next year. If you’re interested in that, do get on the waitlist, you can find that at era digital COMM And I’ll also add that to the show notes. You can still work with me this year, I have a little bit of availability for mentoring, tech support or web design. So feel free to get in touch if you’re interested in that. And otherwise, I am also looking for a spring next year. Yeah, I think that’s our thank you so much for listening. Hey, everyone, welcome. I’m speaking to Carolyn wood today, which is really cool. Because Carolyn is also specialising in working with enterprise and thinking about ways in which we can build businesses quietly, and saying also, that makes me feel like I’ve never really learned that that’s something I care about too. But obviously is I’m such an Android myself. And I know how difficult it can be to figure out ways to share about the work that we’re doing and develop marketing plans that feel good and authentic and transparent. While not drowning in the sense that only the loud people who shout desktop tabs can ever make it. So Carolyn, thank you so much for making time. And for meeting me today. I’m excited to talk to you.
Thank you. It’s really lovely to be here. And it’s always lovely to talk to another introvert think, yes. Can’t get out there enough.
So tell us what you’re doing. Like how would you describe your work at the moment.
And so what it what it’s all about is I’m really helping, I really want to help introverts create introvert friendly businesses. And I think the I’ve been talking about thinking about this for quite a long time now. But I think it’s really valid to clarify in my mind, that it’s all about managing that introvert energy. So making sure that we’re doing spending that social energy on things that we really love and enjoy, rather than perhaps trying to fit in with that. That loud, extrovert messaging that’s out there all the time. That’s sort of what it’s about in terms of that it’s about helping people put in place a business model, and the systems that make the business work for them as an introvert. But the other side that I’m really still getting my head around, what I want it to look like is I really want to be able to also amplify other introverts voices. So that’s something I feel quite passionate about at the moment. But I haven’t quite worked out what that’s gonna look like, in my business, but I really want to help. To me, I think we see so many extroverts out there. And I’ve heard people say they don’t think they can run a business because they’re an introvert. And I’d really love to be able to case, you know, Kate do some case studies and really showcase other introverts so that people realise that you can be an introvert and still be really successful in business.
Yeah, that’s so true, and really important to remember. And I agree with everything you said. And I want to add to that, that I think sometimes there’s also kind of some shame or lack of complexity and the way we think about ourselves as introverts or extroverts. So I think for example, I know many people who are just perceived differently than they identify actually inside. And that can have so many different reasons, like I have, in my 20s often facilitated talk groups, for example, and then when I taught someone actually, this is really like a lot of work for me, it takes me a long time to recover from that. That’d be really surprised and and then I think there’s definitely also extroverts who maybe feel like a little bit of shame for finding it easy to express themselves. And that’s the same too as I just feel like it’s really difficult to find your own voice in the space and, and it’s definitely true that it is easier if You find identifying your strengths and talking about them great, openly easier to build a business and to build an audience to, to sell something at the end of the day to people. And so I also see more excitement around the kinds of work that you do. And then I do and more people being like, yeah, see, I want to I want to work with other people that that are willing to be in a quiet space together that feels good to both of us. And that’s really cool, too. Yeah,
yeah. It’s really lovely. I’ve seen more and more people like yourself, and quite a few other people now who are talking about quiet business and being thoughtful and reflective. And it’s just, it’s really lovely to see people getting out and saying that message in a way that you know, I think works for them, it doesn’t feel like it still seems authentic. When you see it on social media, I think people think, or you know, podcasts or wherever you want to be that you can you can have a message and get it out there without having to be really extroverted all the time and getting your message out there. Yeah. I said to you, I really enjoyed the podcast episode you did where you were talking about quitting social media. I thought that was a really a really, really fascinating message to get out there that social media isn’t the only way to to market.
Thank you for saying that. Yeah. When I recorded that it felt a little bit more like a rumba to me. And I was a bit like, gonna do this, again, I think, record like a follow up a few months into having left social media. But yeah, I think I think that social media for me, has, as made me internalise a lot of these ideas that have become complicated. And I still think like I said, in that episode, that there’s a positive way to engage with social media, I got a lot of out of it, I can see why other people are getting a lot out of it. But I’m also really excited about this experiment now of really leaving completely and seeing what that does to my business and to my message. And to have that. Yeah, I love what you said about bringing your message twice. And I think for many of us, the struggle is to know what that message even actually is right? That’s really hard, because there are so many voices, and sometimes it’s difficult to know what’s actually ours and to come back to our own values. So I’m wondering, in your own work, and the work that you do with other people, what feels helpful and supporting people in finding their message? I think
for me, it’s I think I’ve always known what my I’ve always had this little message in the back of my head, that I’ve known what it was. And it’s more having the confidence to share it rather than knowing what that message of fire having to find that message from scratch. But I think what’s really helped me get my message much clearer is just talking to other people about it, I find that even as an introvert, I find that having people questioning me about it, and saying what do you mean by that? And just talking to people about what I’m doing really helps to clarify even more what that message is. I think it’s really an introvert I think in particular, it’s really easy to get stuck in your own brain and overthinking things. So I find by talking to other people, and doing something non introvert it I actually get more clarity. It’s really interesting how that works.
Yeah, totally. Yes, that makes total sense. I think it’s interesting to realise where where does clarity where, where isn’t like, where people come with follow up questions, because it hasn’t really been clear yet. Or also to see, sometimes when I expressed something to someone as mirrored back to me, and I’m like, Oh, no, actually, that’s not how I how I meant it. And then I know like, okay, maybe there’s like wording that that could be different that that would help really bring across What I mean to say. So yeah, I get that. That’s great. Yeah. Really part and pat piece of your work is systems. And I think that’s really so important, like when I love systems. And I think that so many of us stumble across sharing and marketing and finding our message because we don’t have good systems in place. And it can be such an energy drain to live and work in this space where you always feel like there’s something not quite right there’s a few broken links, or I don’t actually know what happens when someone paid an invoice. What’s the next step? You know, maybe my my newsletter integration up then doesn’t work properly and like, how do I take payments? They can just weighs so heavily on someone who’s actually trying to create a business or do creative work. So yeah, I’m wondering what is your approach to systems? And like, how do you relate to them? What makes you feel excited about a good system?
Me a good system is all about. I mean about managing energy, it’s like I really even email I think, as an introvert can be socially draining. Like, if you’re having to think about what to say to someone, I think getting words right is really stressful for introverts. And so for me, it’s just even simple things like saying, having a system in place so that, you know, you’re booking for a call, and we have a chat, and then I have a system set up. So it sends out the contract, and it sends out the invoice and everyone knows what’s going to happen. And you’re even having a system for booking that call. Because you know, I live in Australia, the time zones are a nightmare with everyone. You know, even this week, we switched over to summertime, whereas everyone else hasn’t. So that’s just thrown everything out for just having something like acuity or calendly in there that says, This is the time I’m available, I don’t need to talk to you about when I’m available, because there’s a magical system, which for me, and I can save my email your energy for, for a much more important email about how our clients going with something or, you know, if I want to collaborate with someone, how you know how we’re going to work together, that kind of thing. I just, yeah, it’s really about managing that energy. So I use it on things that actually make money in my business, or bring me much more joy than, you know, what time am I available for a call?
Yes, that makes sense. I think the scheduling is like really a beautiful, perfect example that I always bring up like that, again, to save you so much time, even if you do find emails, and that those kinds of organisations easy, it’s just respectful of everyone’s time to be like, Hey, this is my calendar, it automatically updates. And I think there’s also an element of like having good boundaries. So this is I’m approaching my fifth year in business now. And it’s there something I’m thinking about some times, and something that hasn’t always been straightforward, or black and Wade, and stuff like someone booking a free call, and then cancelling an hour beforehand or not showing up at all. And like, how do we handle that? And I think, too, I think in the beginning, in the first few years of my business, I just really didn’t have the confidence to say like, actually, that’s not okay. And I need to be more careful with how I’m managing my energy here. Because, like you I live in Scotland. So when I’m working with people in the US, or in Canada and Northern America, it’s usually evening for me, that is the overlap between us. But that’s tricky. So I’m, you know, like I do try to offer some evening slots, but I also really want some, spend some evenings with loved ones and go out for dinner, or like go to the beach for work and stuff. And so. So if I then kind of block an evening out for cause and people don’t show up. That’s, that’s, there’s, there’s some resentment, because if it happened the other day, that would be just like, Okay, cool. I’m just going to do something as but actually, you know, I could have had made social plans that anyway, that was a long ramble. And so but in the beginning, I just didn’t feel that I could afford to have those boundaries, almost like, I was just too worried of upsetting people are chatting potential business and money away to say like, actually, you can reschedule ones, but please email me. And if it’s a no show, like, that’s kind of not okay. And I think that a good system and right software supporting us really facilitates that in a really effortless way. Because I now I need to fine tune is actually. But so for now, for example, I might, if people cannot automatically reschedule a call, after 24 hours before the event, they then have to email me and say why they need to do that. And that kind of feels good to me. And it’s also not something that I need to kind of manually enforce all the time and ackwards. It’s just something I have in place. And that’s great.
Yeah, I love how you can do that. And I mean, I’ve been the same I now. You know, I don’t do any calls on a Tuesday. And pretty much not on a Friday either. Yeah. And when I first started out, it was like, I would take a call any day that anyone wanted to talk to me. And now I’ve worked out actually, I need two days when I don’t talk to people during the week and I do the work on my business. Yeah. And client work that doesn’t require talking to people. Yeah. And the calendars just makes it so easy. It’s just like, well, I’m just not available. You don’t know why I’m not available. I’m just not. Yeah, you don’t have to explain yourself.
Yeah, yeah. And I think that there’s actually also just a lot of power. Like I don’t want there to be a story of shame of feeling like, Oh, I need to take these two days off because I just don’t have that much social capacity. Actually, this means that we’re working really focused in a container and space that That works for us. And it means we’re delivering better workflow claims, which is great. So, yeah. Wonderful like that. Yes. So thinking about boundaries and pricing, like what has that been like to cut for you to come to a place where you’re respecting your time and your energy, and you have good systems in place and boundaries, and you know your needs, and you also know what you need to charge? With? Not easy to know, like, What has that been like?
So pricing is one of the services that I do when people set their prices. I think, for me, it’s been, it’s been really easy because I’m, I’m trained accountant. So numbers are really easy for me. And I think one of the things I found really interesting is I can sit down and say, right, I need to charge this much if I want to earn this. And this is what my you know, rough hourly rate needs to be that I need to factor into packages. And it’s been really interesting that that’s something that comes really naturally to me to make sure I’m charging enough that I see with my clients that that isn’t a natural challenge. I think I still discounted too much when I first started out in terms of trying to get clients. But I think I’ve now because I now said to myself, well, this is how much you want to earn Caroline, so you have to charge this. I don’t discount anymore, because I feel like well, I wouldn’t take a pay cut if I was working a job for an employer. So why would I do it? Because just because it’s a person on the end of the phone, actually doesn’t mean that my skills are worth any less. So that’s been an interesting mindset thing I think actually sit knowing what my prices should be. It’s been easy. The not discounting is what’s taking a bit of time to, to shift me into that that right sparked my income.
Yeah, that’s really relatable to me. I think in one way, running a small business, there’s something really beautiful and kind of we humanising the relationship within trading and having a business, because we are kind of meeting each other face to face with, you know, like, it’s difficult, but, but there’s something cool about not always just trading with big corporations and being very disempowered in that relationship. But on the other hand, it also means that, yeah, there can be a lot of complexity and awkwardness around holding what we feel we need to charge and coming through and loads of understanding what that really means in terms of hourly rates and packages, and all that kind of stuff. And, yeah, I love what you said about this ability to kind of figure out what a price needs to be. And I just want to kind of flesh that out a little bit more, because I really do think that it’s something not enough people feel that can comfortably talk about. So and you know, that’s not to say that people can’t do math. And if they don’t, then that’s also fine. They can still do amazing work. But I think it’s more about like, an emotional barrier almost to be like, numbers. Difficult, like, you know, but actually, I think what it just is, is like sitting down and asking yourself, what do I need in order to feel safe? What do I need to feel abandoned? Why do I feel to not need to feel not resentful of the work that I’m doing? Yeah, how is that breaking down into numbers per month? And then how much work can I actually do per month, also to factoring in things like ability and time and other commitments, and just making space for the fact that we’re not all the same, and we can’t all pull up a heart for the for for the our work. But just like being with the truth of what we can offer and see how that plays into numbers and how that breaks down and also looking at costs. I mean, that’s really boring for a lot of us, but I love doing a good system software and seeing what what monthly costs are really actually needed. Yeah, yeah. What do you find in that work when you’re doing that with clients? like where do you see the biggest stumbling blocks?
I think it’s even just the basic stuff that they just haven’t thought about how that individual price that they’re charging for, say, a coaching package or a coaching session. How that actually multiplies out to this is how much you’ll be able to pay yourself after taking away because Ben says I think they there’s a lot of advice out there about you know, price your value, what what you know that what you value what you’re worth you give and I think particularly when you’re starting out, I mean, I think that stuff, awful advice, because, I mean, everyone I think when they start out has such concerns about their skills and whether they can deliver, they really undervalue themselves and I think that’s where all this underpricing comes From because people have said, You’ve got to, you know, price, your value, what you’re delivering to your clients. And I think when you’re new, it’s really hard to get a proper sense of what you’re delivering. So for a lot of my clients, it’s they’ve, they followed that advice route, without actually working out how much that means they’re paying themselves. And then we just do the basic math to work out what they’re paying them, or what they’re paying themselves as just like, oh, my goodness, I’m never going to be able to live off this number, you know, it’s not, it’s not going to work for me, or I’m going to be working 80 hour weeks. And for most of my clients, that’s not something they want to do. It’s certainly not something I want to do. I did not know that message about the fee on the social media all the time that an entrepreneur is someone who works 80 hours, so they don’t have to spend 40 hours working for someone else. I’m just like, I’m not doing that. Let me do that. Yeah,
exactly. I still have other interests. Yeah. Yeah, totally. And this idea that you will do whatever it takes, I think that is sometimes like, really a sense, in a sense of determination, I can feel in my body, I’m like, Oh, yes, I will work out, you know, like, and it’s exciting to be in this process, and to expand into it, and to really like, flex my muscles and see what I can do. But that will never be at the expense of my well being or my time and the endogenous boundaries around that. And I never want to glorify overworking or busy, busy nerves or any anything like that. I think that’s important, like this question of like, how many packages at what price would I have to sell to in order to make a living whatever making a living means to me is another really important question. Right? And I think that’s, that’s a really big question to ask. But people also are thinking about leaving employment and transitioning into having a business and I just, I’m just often surprised by how many people quit their job without being clear on what that would actually look like. Yeah. So true.
That income thing is really interesting. I’ve been reading, not just a few months ago, now, actually, I finished reading poll, Java says company of one, which is all about not growing for growth sake. And it gives some really good examples in there of people who’ve, who’ve picked their income. And there’s one guy at the very beginning of the book, who picks his income so that once he hits that amount, he just takes the next Nick of three months off from his business, because he’s earned what he needs to for that year. And I think that’s a really wonderful attitude to have that you don’t you don’t have to be striving for something that the world tells you. You need to be earning it. What What is it that makes you happy? And yeah, what you want to earn to make your life better?
Yeah, yeah. Totally. That’s so beautiful. Thank you for bringing that up. Yeah, I think this is not just about pricing and income. It’s also asking about what is enough, both in terms of income and growth and what we offer, and how we, you know, like, yeah, how we interact with each other. And, and that is the story that there’s always more that we could reach for it, we could always do better and train more. And it manifests in so many ways that are sometimes really sneaky. So in the beginning, for example, I often have spent way more money than I could actually afford on courses and trainings, because I thought, Oh, if I only learned this one more thing from this one more person who I perceived to have made it an air quotes, then I will feel more confident to charge more. And just generally trust that my business were worked out. And now obviously, sometimes I have worked, I have learned really great things from these people. But a lot of the time, it came from a place of deep insecurity and like, not understanding that there’s, there’s a sense of enoughness even that I could ever reach and and that feels nice now like I’m in my business right now. There’s still areas of growth, where I’m, like really feeling that growth edge. And I’m like, Oh, yeah, just, this could be a little bit better and easier for me. And actually, I would like to have more people in this programme, because I really do believe in it. But there’s not no longer the sense of like, never enough like this is a bottomless pit. And I will never, you know, get to a sense of satisfaction. And the cool thing is also there isn’t that much that I want anymore. I’ve just recently moved to a small village in Scotland, which meant that my living costs and quality of life as drastically shifted after living in a more metropolitan area that’s way more expensive. And it’s just feel so content with that because Cuz it means like, I can take more creative risks, I can worry a lot less about what my retirement might one day look like. And all I want right now is to repay my student loan really quickly and create some kind of situation. That means I will really have affordable housing for life, which probably means buying a small house and repaying it as quickly as I possibly can on a short term mortgage, you know, it would still take a long time, but I don’t want to pay it off retirement. And, and I think that’s like, that’s a fan of thing to desire. And, and it won’t mean that I have to work myself into the ground. I hope so. Yeah.
I really love what you said about how growth is less. Yeah, so you can grow so you can do less, I think that’s really the three ways you can grow your business. And, you know, obviously, for both of us systems are a fabulous way to grow business, but I love that it means you can grow and actually spend less time on it, because you’ve made it into a more mature business rather than needing to constantly be finding more and more clients or products to sell or
Yeah, yeah. teresting. Yeah, thanks for too. And I am wondering like what your relationship to social media has been like. So we touched a little bit on like, the this thing that we kind of semi have to share, but what we need to pick, unfortunately, otherwise, no one will know. And also about, like stories and messages that we sometimes take and like, What has that been like for you? And how has it shifted over time?
I think for me, I’ve. So I’ve started I really like I’m finding that I’m having much better conversations on Instagram. So that’s where I’m focusing now. And I think what I’ve found in the past probably six months, it’s I’m actually enjoying it more, because I’m seeing it more as a way of meeting other business people, rather than as a way of making sales. It doesn’t mean I don’t ask for a sale on social media I do. But I feel like what I really got out of it is making better connections with other people. And so yeah, I’m sort of looking at, I really want to use social media, I think more for that connection element. And looking more at blog writing, SEO Pinterest, as to how I actually make sales through through that sort of raising awareness of my message rather than perhaps doing it through social media has been an interesting. It’s a little progression I’ve made probably probably even in the last year to just being and being more vulnerable on social media, which, as an introvert and you know, someone who’s quite shy I find really challenging to do. But it’s actually really nice to start those deeper conversations that aren’t necessarily about well, and by the way, by my thing, it’s actually about getting to know someone and having proper conversation.
Yeah, that makes a lot I found that podcast. Yes, I did. Yeah, I did, actually, I really love podcasting. So, so much. I feel like it’s a space for deeper conversations, and almost like an extension of the conversations I used to have on social media. So feeling like, I have met so many amazing people on Instagram. And often that’s been the first step of like, getting to know someone better, and maybe interviewing them or being interviewed on their podcast, or just reading some blog posts. And and I think in a way that really feels like something that wasn’t available to me right from the start, because like, in the beginning, everything had this very anxious, anxious energy of like, Oh, my God, I just need to find the first clients and and that made, I think that added some awkwardness to making relations on it on social media, and then towards the end, and I’ve left like a month and a half now, I think. But towards the end, I was better able to do what you described as being like, Hey, I think I have something to say. And I want to share that with people. And I want to see how it lands. And I want to be in some kind of dialogue. And yes, I also have something to sell. And that’s important to mention. But I have the space both in my head and in my calendar now to also just show up to see what happens. And, and I think that’s really cool. And I’m hoping to experience more of that with podcasting. But like you said, it’s often not something that we start out with, because there is a lot of pressure to be vulnerable, to show up very frequently to maintain a level of presence in order to kind of not lose on the algorithm. For example, that’s tricky. Yeah.
Yeah, I think I don’t, I do hashtags on Instagram, and I probably need to look get better during them. But I really don’t want to waste too much energy trying to, to beat the algorithm because I just I think the way you beat the algorithm is by putting out good content and being open to good conversations. It’s not actually about what the latest trend is in images, or Yeah, so that’s sort of how I, yeah, I just, I just don’t have the space or the space in terms of internally to actually worry about what the algorithm is doing today. And, and you know, whether, whether I’ve had enough hits on my Instagram post or not, it’s just not. Yeah, what I want to be about. Yeah.
Yeah, that makes sense. And I think I almost want to kind of begin to trust that doing good work. Again, like you said, being kind and being open to good conversations is gonna be enough to invite people into spreading the word of mouth as well, I just love nothing more than being recommended. It’s such an honour if someone says, I know your work, and I trust you to enough to tell my friend that they might benefit from working with you. She really think about that. That’s huge, you know, for for someone to mention. And then my experience that is very often the that always, very often results in a Yes, because I think trust is really, really important. And we build trust by knowing our own boundaries, and creating spaces in which we can do good work. And that, you know, like you said, that might mean having two days a week of not taking any calls. And knowing ourselves in that way. And I think Yeah, yeah, I think that’s powerful. So, yeah. What do you do? When you feel like you’re taking things in too much from from other people of like, Can you relate to the sense of introvert overwhelm on social media as well?
Oh, definitely. And I, I’ve certainly unfollowed people on Facebook, or in particularly on Instagram, I’ve unfollowed people where I felt maybe not probably comparison itis where I can see it, and it looks like they’re doing amazing stuff. And they start to look at and think oh my goodness, it’s so much better than me. And, you know, I’ve got, I’ve got to the point now, where if I start to feel like that, I just, you know, unfriend them, or I hide them for at least for a certain period of time. And it’s not about that I don’t like that person, or I think they’re a bad person or anything like that. It’s just, their messaging is just affecting me too much internally.
Yeah, I think that’s a really good tip for anyone who feels somewhere is that you can also just hide someone. I think it’s called muting someone and Instagram. And I don’t even have to know it’s totally okay. Yeah. Yeah. Is there any? Like to what like? Well, like we said, the census again, is there anything else that you would like other introverted business owners to know?
I think for me, it’s just, it’s doing what feels manageable and sustainable to you. So I was talking to someone the other day, who’s an introvert, and she had just done a 30 day Facebook Live challenge where she was on facebook live every single day. And she just felt exhausted at the end of it. I mean, I can’t even imagine doing it. But you know, it was a challenge. It seemed like a good idea at the time. I just think, if you know that Facebook Live makes you exhausted. Don’t make that a consistent part of your business. I pick the things that make you feel happy and give you joy. And that make you feel like you’re making great connections and they’re making you money. You don’t need to be doing these crazy things that are just not gonna know long term. I’m really, you know, from being business, I can really see how important consistency is in terms of generating sales and building relationships. So if you can’t be consistent, you know, if you know that Facebook Live is not going to be a consistent thing for you. Just don’t do it, pick something you that, you know, you’re going to be able to keep doing in your business and managing your energy rather than getting to the end of 30 days and feeling like you now need to lie down for a week to get over that challenge that you’ve done.
Yeah, that’s a Yeah, thank you. Well, before we go, I wonder what you’re currently offering and where people can find you.
Yeah, so I’m helping people to make their businesses more introvert friendly through business. models, but also through systems. And the two main things that I help people with the pricing that we’ve already talked about. But the other service that I offered that really relates into what you say said about recommendations. If helping people put in place a system to get those word of mouth recommendations, I think we get really anxious about asking for them. It’s about putting in place a system so that you are actually saying to people, hey, I’ve got a space in my calendar. If you know someone who’d be a really good fit, I would love for you to recommend them. So putting in place systems around that there are the two big offerings I have at the moment. I think your word of mouth is just the best marketing tool out there. for introverts. It’s just you get on a call, you know, the person is probably going to be a good fit, because they’ve been recommended by someone that you like, it’s a win for everyone, or when you say this trust both ways, I think then. Yeah, yeah. And terms of finding me, my website is Caroline imore.com, because of too many Caroline woods in the world. So getting a domain name like that. It’s a random thing with social media, for social media, and mainly on Instagram. And that’s with the username quietly, Caroline.
Oh, that’s sweet. Thank you. So we’ll link all that insurance as well. If anyone didn’t catch it, then that strike will be there. Helen, thank you so much for everything that you said. It was really beautiful and relaxing to talk to you as another introvert. Thank you. It was lovely to talk to you too. I always love hearing about other introvert experiences. You too

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