Business Foundations

A supportive six week course to help you gain clarity, build solid foundations & dream with like minded folks.

Live from January 30th – March 9th

This is where we begin.

Our dreams, hopes & intentions for 2023 deserve a beautiful container full of guidance, practical support and accountability. Business Foundations combines a pre-recorded six module course with weekly live workshops and co-working sessions to support you every step of the way.

We’ll cover mindset, finding the right business model, creating organisational structures, ethical marketing and sustainable, meaningful growth on your own terms.

What’s included

  • A six module pre-recorded course you get to keep
  • Six weeks of live workshops each Monday from 6-7pm UK time each Monday
  • Six weeks of weekly co-working Thursdays from 5-7pm UK time
  • Encouragement, support & the chance to ask me anything

Who I am & why I created this program

Hi, my name is Yarrow and I am a web designer, business mentor and tech fairy for people who want to make a difference in the world.

In the last seven years I have supported hundreds of small business owners through courses, live workshops and heartfelt 1:1 support in building successful online platforms without selling their soul or living on their phones. 

The Business Foundations program is what I wish I had when I was starting out – a transformative program with a good balance of freedom and support to help you create solid foundations for your livelihood. 

What others are saying

Yarrow offers a supportive, kind business community for a small business owner at any stage. The lessons are easy to understand and relevant, and fun to go through as well. I always try to make the live calls b/c the topics are engaging and the community is nice to be with. I am grateful for this community as I launch my online business! Highly recommend.


I’m so grateful to have found this community! I appreciate Yarrow’s authenticity, guidance and support and feel inspired & empowered by the other members as we seek to live in alignment with our goals , values, and dreams.


Joining the community and working with Yarrow has been incredibly supportive and empowering to my business. I have been able to understand where i’m at in each area of starting and a business from tech stuff, social media fear to imposter syndrome! Being part of a community like allows you and your business to flower and blossom. The accountability is vital support!


I love being a part of this community and have learned so much from Yarrow and everyone in this group. I was seeking some business support that was anti-capitalist and not gross or manipulative about marketing and I found that here. I highly recommend Embodied Business Community to anyone looking for some clarity around what they’re offering and how to get it out into the world, but want to do that in a way that is intentional and unique to them. I have so much more confidence and a clearer vision of my offerings after having been a part of this community. Thank you Yarrow


Yarrow’s course has been so helpful for me starting out with a fully digital business. So far the program has provided gentle structure, a supportive environment, and loads of educational content ranging from technical topics to more emotional and somatic awareness of ourselves in our businesses. It is really helpful to be working with someone who simultaneously understands having an anti-Capitalist ethic + needing to meet one’s material needs. I enjoy how much creativity and pleasure is encouraged in our work and how that can lead to so many possibilities.


It’s unusual when you’re starting out – or even when you’ve been in busy many years – to have a supportive community of others working through the same challenges, and that’s exactly what the EBC provides. There are enough members that a good handful are likely to be in the same trade and understand its idiosyncrasies, but also lots of others in aligned trades so the sources of inspiration aren’t limited by a single, dominant perspective. At the same time it’s small enough that it feels intimate and supportive and there’s real potential to find individual buddies or small groups for peer support. Best of all, there is a broad set of shared, anticapitalist, antiracist etc values among the membership and in the gentle facilitation of the community.


Joining the Embodied Business Community is the best thing I could have done for my business this year. The support, inspiration, guidance, practical tools and genius ideas I received from the diverse workshops are invaluable. I’ve been able to tackle technical problems and improve my systems, while at the same time reflecting on my personal journey and challenges in this capitalist society, through deep conversations with wonderful sensitive people! I didn’t know such a safe space was possible in a community of entrepreneurs. 6 months into the program, I am still blown away by all the content available and have already gotten way more out of it than I was hoping for. Yarrow is a brilliant facilitator, generous, clear-minded, easy-going and the most gentle and inclusive! Thank you so much for creating this truly magical space.


I am SO relieved and delighted to have stumbled into the Embodied Business School. After a short harrowing experience in very loud brash super expensive online business coaching program, I left feeling overwhelmed and lost.

Yarrow’s authentic soft practicality and  trauma informed approach offers a cozy space to land for new entrepreneurs, artists and healing arts practitioners and those still in the envisioning phase of stepping into the terrifying territory of creating an online business.

We are all in different phases of creating an online business some advanced others like me still in the envisioning and yet i have never felt intimidated or overwhelmed i always feel welcome and am able learn through osmosis from the experience of other members in the DIY Community.


This is a program that has empowered me to learn all the processes so that I can replicate them for myself anytime I need. Yarrow does not hold anything back and gives very practical steps for every aspect of your business. She has a well of knowledge and experience and is able to express it with easy to learn content that everyone can benefit from. I have full confidence that my business is set on a solid foundation with the support of Yarrow and her wisdom.


I really appreciate how down-to-earth, real and simple your approach is, it feels like a breath of fresh air -actually, like a deep, deep exhale, taking so much of the pressure of this ‘online thing’ off..I have been through most of the DIY Business Magic course, and it’s felt so nourishing and supportive, which is very different to past experiences I’ve had with business courses. I wish yours was the first course I’d taken, it would have saved me a lot of obsessing over doing things a certain way…!


A closer look at the course

Module 1 – Welcome & setting intentions

  • How to make the most out of the program
  • Setting meaningful intentions
  • How to work with my business planning tools

Module 2 – Creating sustainable & exciting offerings

  • Defining your offerings and audience
  • Creating structure, boundaries and sustainability
  • My favorite tool to make sure you get what you need

Module 3 - Spreading the word

  • Finding the right platforms & making a content plan
  • Blogging & podcasting
  • PR & building your newsletter list

Module 4 – Your foundations & software systems

  • The mindset behind truly supportive software systems
  • Tools and resources I recommend
  • Making book keeping and numbers fun

Module 5 - Launching your thing

  • Creating a unique marketing plan that is aligned with your values
  • Building a Patreon to support your work
  • Pricing, accessibility & inclusion

Module 6 – Self-care & goals for entrepreneurs

  • Working with common stumbling blocks
  • Making space for growth
  • Building resilience and holding long-term visions


Do I need a business idea to join?

Not nessecarily, the program can also help you find clarity around what you’d like to build for your future.

When does this course run?

You’ll keep access to the course and our live sessions run from January 30th – March 9th

How much time do I need to spend on the program and when are the calls?

That’s really up to you! You can work through the bite-sized, pre-recorded videos in your own time, but you will get more out of this program if you can devote at least an hour a week to the course and then show up with your questions to our calls – the themed workshops are every Monday from 6-7pm UK time and the co-working sessions are every Thursday 5-7pm UK time. 

Do you offer scholarships?

Yes, I offer two spots with a 50% discount to folks of colour, people with disabilities, queers, people with working class backgrounds and other marginalised identities who could not afford the full price. You can request one here

If you have any questions feel free to drop me a line at hello at yarrowdigital dot come, I will get back to you as soon as possible.

Please note that due to the digital nature of this program I am not offering refunds, so let’s chat if you’re unsure!

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