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#161 Why good websites feel calm

#161 Why good websites feel calm

by Yarrow | Mar 23, 2026 | Embodied Business Podcast, Featured, Strategy & Mindset, Wordpress, Web Design & Branding

What makes a website feel instantly welcoming while others feel overwhelming?In this episode of the Kind Business Show, I explore the psychology behind calm web design and why clarity is one of the most powerful tools for converting visitors into clients.We talk about...
#126 What software to use for growing community groups?

#126 What software to use for growing community groups?

by Yarrow | Oct 29, 2024 | Archive, Embodied Business Podcast, Strategy & Mindset, Wordpress, Web Design & Branding

I am so pleased to answer my first listener question that came in via Speakpipe! In this episode I am sharing the questions I’d ask myself before committing to a community software and talk about four different options that I tried myself. If you’d like to...
#118 How much should you spend on a website?

#118 How much should you spend on a website?

by Yarrow | May 19, 2024 | Embodied Business Podcast, Wordpress, Web Design & Branding

In this episode I walk you through some useful questions to consider if you’re wondering how much you should spend on your business website (likely your second most important business asset!). Of course the answer depends on what stage your business is in, so...
#99 Five steps to creating a beautiful brand for your business

#99 Five steps to creating a beautiful brand for your business

by Yarrow | May 29, 2023 | Archive, Embodied Business Podcast, Featured, Wordpress, Web Design & Branding

In this episode I am sharing my thoughts on why branding matters and what it can do for your work as well as five relatively simple steps towards creating your brand or giving your existing one a refresh for the summer. I really hope you’ll give it a go –...
#55 How to prepare for a web design project

#55 How to prepare for a web design project

by Yarrow | Mar 30, 2021 | Embodied Business Podcast, Wordpress, Web Design & Branding

Hey everyone, I’ve had some time to think about my work as a web designer this month, about my approach, my portfolio and about how things have changed over the years. Taking stock was wonderful and it has shown me how I still really love working with people at...

Important questions to ask yourself before starting a web design project

by Yarrow | Dec 25, 2020 | Archive, Software & Systems, Wordpress, Web Design & Branding

*there are some affiliate links in this article, meaning that I might receive a payment if you use them.  Preparing for your first or new website is exciting and a great next step for your business, but it can also be a little overwhelming. Wether you do it yourself...
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Hi, I’m Yarrow.

I support service providers, artists & makers in building sustainable livelihoods that are aligned with their values.

Pink Well Studio is a space for sustainable web design, honest digital strategy & supportive community.

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