The Kind Business podcast

The Kind Business Podcast is for anyone who wants to build something sustainable, ethical, and genuinely theirs, without performing confidence they don’t feel or following advice that was never designed for them. Honest conversations about slow marketing, money, systems, creativity, and the everyday reality of doing business with care.

#187 How to keep your business going through hard times

#187 How to keep your business going through hard times

In this episode, I talk about how to keep a business going through hard personal times, like health crises, bereavement, or mental health challenges, drawing on my own experiences with a serious accident in 2020 and my mum's sudden death two years ago. I share why...

#186 Can we grow our businesses without building a team?

#186 Can we grow our businesses without building a team?

In this episode, I explore whether we can grow our businesses without building a team, coming at it as a hardcore introvert who has thought about this a lot over the years. I talk about the two dominant narratives online, the lone wolf who does everything alone and...

#185 We’re Ready for You: Inside the New Kind Business Community

#185 We’re Ready for You: Inside the New Kind Business Community

This week is a big one. The Kind Business Community is officially open, and I wanted to walk you through the thinking behind it, what you can expect, and how it all works. Some of you will remember the Livelihood Community, which ran from 2019 to 2023 and grew to...

#184 How to bake generosity into your business

#184 How to bake generosity into your business

In this episode, I explore what it looks like to bake generosity into a business, especially while still holding good boundaries. I talk about starting with accessibility to ourselves first, meaning we get clear on our own needs before we can be sustainably generous...

#183 Is passive income a myth?

#183 Is passive income a myth?

In this episode, I dig into whether passive income is really a myth, drawing on my own experience running two businesses since 2015. I talk honestly about how the online course world in the 2010s oversold the idea of easy passive income, often without acknowledging...

#181 Financial planning for creative business owners

#181 Financial planning for creative business owners

In this episode I dig into financial planning for creative business owners, a topic I'm genuinely passionate about even though I'm not a financial planner. I talk about releasing shame around money and understanding the stories we inherited, whether that's scarcity,...

#182 How to reduce overhead and save on software subscriptions

#182 How to reduce overhead and save on software subscriptions

In this episode, I get into the nerdy but genuinely satisfying topic of lowering overhead and finding the best software deals for your business. I share how I keep my baseline overhead around £150 a month, plus variable costs for things like education and materials,...

#179 How to Use Slow Summer Months to Strengthen Your Business

#179 How to Use Slow Summer Months to Strengthen Your Business

In this episode, I’m talking about how we can use the slower summer months to tend to the foundations of our businesses with more care, creativity, and intention. If summer feels quieter financially or professionally, I know how stressful that can be. I remember those...

#178 Writing an About Page That Builds Trust and Connection

#178 Writing an About Page That Builds Trust and Connection

In this episode, I’m continuing the web design series by talking all about one of the most personal and often most difficult pages to write on a website: the about page. Whether you’re DIY-ing your website or preparing to work with a web designer or copywriter, this...

#177 DIY Brand Refresh Ideas for Creative Entrepreneurs

#177 DIY Brand Refresh Ideas for Creative Entrepreneurs

In this solo episode, I’m talking about brand refreshes, visual storytelling, and simple ways to make your business feel more aligned and alive again. Summer can sometimes feel slower and more spacious, which makes it a beautiful time to revisit your website, social...

#176 How to Create DIY Brand Photos for Your Website and Business

#176 How to Create DIY Brand Photos for Your Website and Business

In this episode, I’m talking about how to DIY your own headshots and brand photography as a creative business owner. I absolutely love working with photographers, and I think professional photography can be such a beautiful investment. But sometimes we need something...

#175 Creative SEO for Small Businesses with Clare Ashbrook

#175 Creative SEO for Small Businesses with Clare Ashbrook

In this episode, I’m joined by SEO specialist Clare Ashbrook for a really grounded and encouraging conversation about search engine optimisation, sustainable visibility, and helping the right people find your work online. Clare shares how she moved from TV production...

#174 The Anatomy of a Good Homepage

#174 The Anatomy of a Good Homepage

What actually belongs on a homepage? In this solo episode, I’m sharing some practical and thoughtful guidance on homepage design for creative, caring, and values-led businesses. I talk about the real purpose of a homepage, why clarity matters so much, and how to...

#173 Reducing Decision Fatigue as a Creative Business Owner

#173 Reducing Decision Fatigue as a Creative Business Owner

In this episode of the Kind Business Podcast, I talk about decision fatigue, simplifying everyday life, and creating more clarity and flow in business. From household systems and meal planning to business automations, boundaries, and offer design, this episode...

#172 How to leave harmful business advice behind

#172 How to leave harmful business advice behind

Business advice is often shaped by visibility culture, capitalism, performance, and unrealistic growth expectations. This episode explores the advice you chose to leave behind and how defining success for yourself can create a more sustainable and joyful business. You...

#171 Why procrastination is not a character flaw

#171 Why procrastination is not a character flaw

In this episode, I’m exploring what might actually sit underneath procrastination in business. Rather than treating procrastination as laziness or lack of discipline, I want to look at the nervous system, overwhelm, visibility fears, exhaustion, and decision fatigue....

#170 Why you need to be a marketer

#170 Why you need to be a marketer

Most people don’t start a business because they love marketing. And yet, learning how to share your work is one of the most essential parts of building something sustainable.In this episode, I talk about the mindset shift from doing the work to also inviting people...

#169 Is perfectionism costing you money?

#169 Is perfectionism costing you money?

Perfectionism can feel like care, integrity, and pride in our work. And in many ways, it is. But when you’re running a small, human business, the pressure to get everything “just right” can quietly hold you back from being visible, sharing your work, and earning a...

As a highly sensitive person and someone who cares about crafting a business that’s authentic, enlivening, and actually fits who I am and the capacity & gifts I have, I have been hugely grateful to find your work. The information you offer on your podcast is incredibly generous and has been invaluable as I’ve been remodeling my business these past few months. You also model a level of genuine openness, transparency, and receptivity that has kind of blown me away. You’ve shown me how it might be possible to show up more fully as myself — imperfections and all — while still holding clear & spacious boundaries. I have got to tell you, as someone who values both excellent boundaries and being genuine, that has been a huge gift to me. 

Bridgett

Never miss an episode.

Sign up and you’ll get new episodes straight to your inbox plus free monthly Spark Sessions to start each month with intention, and a free workbook for using your body as a wise business guide. It’s a gentle, honest little corner of the internet and you’re very welcome in it.